LIDL BULGARIA 2025
The development of the annual social media strategy for LIDL Bulgaria, including an upgrade to their current look and feel across social channels, with a focus on specific content pillars and engaging storytelling. Additionally, the campaign launch for their local produce brand, "Rodna Stryaha”.
Type of work: Social Design / Art Direction + Strategy
BULGARIAN LOCAL PRODUCE RANGE “RODNA STRYAHA”
Role:
Art Direction, Design
Digital - Social Media, Web
Project Details
Year — 2025
Client — LIDL Bulgaria Agency - guts&brainsDDB